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By Fi or Becs, Sep 15 2017 08:27AM

Ooooh what an exciting Friday... it's time to launch our brand new Fi & Becs video! If you've ever wondered what on earth we actually do... or whether Becs is really 'like a bouncing puppy' (as she described herself on The Apprentice last year) then have a watch...


We realised that it had been over 18 months since we filmed our last client testimonials so we decided to do a shiny new video... and jump in front of the camera ourselves more this time!


Hoooray - we have such wonderful clients!


A MASSIVE thank you to Zoe from Hello Halfpenny and Jem from Bodyb Wellness for letting us invade their working days (and Zoe's super cool jewellery making studio in Halifax!) with cameras and lighting.


It was a brilliantly hectic day running around Manchester, Cheshire and Halifax with the talented chaps from Into Productions (huge credit to them too for turning our inane chatter into something so great!) but it was so much fun to film!


Let us know what you think!



By Fi or Becs, Sep 6 2017 12:47PM

What better way to return to work after the summer holidays than with some photos of a super cool exhibition stand we’ve designed for our client BFF Pet Toys!


We are LOVING this pet toy stand design complete with novelty moustaches, a branded selfie frame, cardboard cubes and promo caps speedily manufactured over in China by our client Jack Beanie. It’s purrrrr-fect (hehe).



We even organised some lovely branded lollies made by Willow and Boo who we met years ago when we were finalists together for the National Mumpreneur awards!


In truth, anything that involves animals, selfies and amusing moustaches / Mountie hats on sticks is clearly going to delight us.


OMG the pet selfies!


Some of you might remember the cat and dog selfie photos we requested AGES ago on our Facebook page - the photos have finally been chosen and used on real pet toys in the USA and Canada!



If you want to get involved in fun projects like this (and get your pet selfie on packaging all over America and Canada) then make sure you like our page on Facebook!



By Fi or Becs, Aug 6 2017 08:59PM

Ah the summer holidays - an ideal time for playing, pottering around and having adventures.


Like many other parents this month, we're spending lots of time with our small humans trying to fill rainy days (well it is the North England), provide non-mind-numbing entertainment and generally make our children exhausted for bed time. So... when our lovely client More-2-Explore asked Becs to try out their award-winning Adventure Belt with her four year old Ollie she was delighted to have a useful yet child-friendly task.


We've wanted to try one of the super-clever Adventure Belts ever since we worked on the branding, illustration and packaging design - it's like the next generation of kiddie reigns!


Designed to give parents hands-free peace of mind (it attaches around your own waist) the Adventure Belt is great for keeping children safe when you're out and about. It's also got a super-cute pouch for kids to pop their bits and pieces whilst out on adventures... obviously highly important when you are four years old and you have important dinosaurs to carry around.


Armed with the Adventure Belt and an iphone Becs and Ollie braved the dodgey weather this week to head down to Anderton Boat Lift and make a video of their Adventure Belt exploits. They managed to cleverly avoid the nettles, have a picnic whilst the rain stopped and Ollie used his pocket money (kept safely in the Adventure Belt of course) to buy some cinoculars (binoculars).


Watch the video:


We'd definitely recommend the Adventure Belt! It was really fun to use and Ollie now wants to wear the belt all the time so he can take important stuff on days out.


You can find out more on their website: www.more-2-explore.com



By Fi or Becs, Jul 14 2017 09:56AM

When we launched our Quick Logo Lab idea back in February we honestly never expected that it would be so popular. We have sold loads of logos in the last few months and it's been super exciting to see them turn from ideas into real business brands with their own personality and character.


So... we thought it was about time to give our Quick Logo Lab a fresh batch of stock. Just in case anyone out there was looking for something new, exciting and logo shaped...


Some of our new logo designs:

We now have 63 logos available for start-ups or for businesses that need a branding refresh! We've also added the option of a £100 logo for people out there who love simplicity.


Here are some of the brands from our Logo Lab in action:



Our Quick Logo Lab is our quick pit stop for people who need a logo INSTANTLY (aka within 48 hours).


Find out more and take a peek look through our new designs on our lovely Logo Lab...



By Fi or Becs, Jul 3 2017 01:38PM

We did it last year... and we're doing it again... our summer shut-down is a-coming!



Here they come - the summer holidays are looming upon us with a speediness akin to a swift footed wolf. In other words… we’re about to start our SUMMER HOLIDAY SHUT-DOWN!


Apart from some ongoing projects we already have booked in, we won’t be at our laptops much from the 31st July to the 4th September whilst our kids are off school.


If any of you need us during August just pop an email over to fi@fiandbecs.com or becs@fiandbecs.com and we will get back to you as soon as we can.


If you need anything doing super quickly beforehand just let us know!



By Fi or Becs, Jun 28 2017 02:00PM

There aren't many things we find more exciting (no, really... we're very dull people) than seeing our work when it's being used in reality. Yes, in real life... in the REAL WORLD, in real shops being bought by real people.


So... this month we have been particularly giddy to find children's hat designs by Fi in Mothercare stores! Woo hoo!


Hat-tastic. Here's one of them:


We have been working with our client JackBeanie, a hat manufacturer based in Nantong, China for over two years now, so finally finding their products in Mothercare was super cool.


Fi has worked with JackBeanie to design and develop ranges of hats for companies such as Mothercare, New Era and other worldwide brands. We've also been over to China a couple of times to spend time with the team at Jack Beanie and meet with Mothercare in Shanghai - visiting them is mega!


Here are the offical product photos from the Mothercare website (how cute is the cat hat!?):


Obviously the second that Becs heard the hats were in stock at Mothercare she scampered down to her closest store to hunt for them... and she found them!


Please find below a photo of Becs looking like a complete tool in one of our hat designs below. We think you'll agree that her son Ollie wears Fi's hat designs with much more style than Becs.


Splendid hey!



By Fi or Becs, Jun 27 2017 02:00PM

We are proud to be a family business (obvs) and we're also proud to work with loads of family businesses, so when Becs was asked to speak at the Greater Manchester Family Business Event this July we were chuffed about it.


Alongside chattering to people all about Fi & Becs (and The Apprentice) at the event, Becs was also interviewed by Paul Andrews founder of Family Business United, a global family business community and an invaluable source of insight into the sector.


You can read the full interview here, but we've also popped some of our favourite bits below:


Rebecca Jeffery is full of life, energy and passion for what she does as she shares her insight into her life in business with her sister Fi which they set up over three years ago, aptly named Fi and Becs Design and Marketing.


Life for Becs began in the corporate world in the worlds of funerals and telecommunications. As she explains, "I loved what I did and had a real passion for the marketing side of things which was great. I worked long hours and loved what I did and for me it was like a childhood dream fulfilled as I loved writing as a child and dreamt of becoming an author so the world of marketing and copywriting is probably as close as I could get. I do feel very fortunate to have had the roles that I had!"


Much has been written over the years about siblings starting out in business together but Fi and Becs are certainly bucking any negative trends. "It took about six months of working together to set the parameters and framework for the way we work today," continues Becs, adding "After six months we really respected each other and we are wired the same way too which really helps and in meetings it is like we can read each others minds - we certainly know what the other is going to say even before they have said it!"


Fi and Becs both have young children - Becs has Olly who is now 4 and Fi has two children under the age of 9. "Family is integral to who we both are and has been right from the start," continues Becs. "Our business is built around us meeting the needs of our clients whilst being Mums too. We make no attempt to hide from our parental roles and embrace being Mums, flexibly working to get things done and our clients all know that we work later but are not around much from 3-7pm and that is OK!"


Ah, some of Becs' comments even made Fi feel all emotional - what a softie.



By Fi or Becs, May 16 2017 06:00AM

If you watched The Apprentice last year, you may remember that Becs was as useful as a chocolate teapot on the programme... (mmm chocolate, mmmm tea).


We are the first people to admit that Becs was NOT in her element in the cut-throat, hard-nosed environment of The Apprentice... however, she was lucky enough to meet some genuinely lovely people whilst filming in Lord Sugar's boardroom, one of whom actually WON the show!


So... Becs was VERY excited when back in January Alana (the winner!) asked her to write the wording for her new website launching Ridiculously Rich by Alana (a 50-50 partnership with Lord Sugar himself).


Armed with cake (copious product testing was required during the writing of this copy) and tea (obvs) Becs set to work crafting some cake-related copy to bring Alana's devourable cakes, awesome business and lovely personality to life.


This copy was SO MUCH FUN to write.


Alana wanted her wording to be cute, young, fun and distinctive... music to our ears. One of Becs' favourite moments was an afternoon WhatsApp chat with Alana which went:


Becs: "Do you like the words 'our sticky toffee flapjack is an oaterly indulgent treat...' It made me smirk... But I wasn't sure if it was too random?"


Alana: "Oaterly indulgent is the best thing I have heard all day."


Hehehe. It only got better from there.


Here's some of the website copy:


"Brownie lover - you have met your match. Our Crème Brûlée Brownies begin with a gooey chocolate brownie base, get smothered in a vanilla and white chocolate topping and are finished with a sprinkle of homemade butterscotch. Utterly unique and marvellously melty."


"No description can adequately explain the ludicrously awesome taste of our Belgian Chocolate Rocky Road slices. Imagine a mouth-watering combination of crunchy biscuit complementing sweet, gooey GIANT marshmallows and decadent Belgian chocolate."


"Our cake subscriptions are perfect for people committed to trying amazing cake. Whether you're a flapjack fanatic, a caramel connoisseur or you're devoted to devouring brownies - there is something for everyone."


Here are some of our favourite headlines on the website:



Let's just take a moment to drool over how amazing Alana's cakes are:


Here are some nice words from Alana!


"I didn’t realise the power of wording until Becs at Fi & Becs helped me with my website. The wonderful thing is that she totally got my personality but pushed it to the max to get the most out of all the website pages. She made it fun and personal (exactly as I asked) I couldn’t be more happy - thank you Apprentice buddy!”


So, if you LOVE cake and you want to try the most utterly delicious cake-based treats (you can even sign up to a monthly subscription!) get on over to Alana's website and order yourself some moreish morsels of amazingness!


Visit the website: www.ridiculouslyrichbyalana.co.uk



By Fi or Becs, May 11 2017 08:47AM


Unsurprisingly, public speaking is one of Becs' favourite things. Whether she's the keynote speaker at a business show, guest lecturing to undergraduates or talking at an awards ceremony - she's guaranteed to be interesting, amusing and full of energy. She just likes to talk. A lot.


Because Becs loves talking SO much, we've just added her public speaking info onto our website.


Here she is prattling on about it:


I can craft a talk around your chosen topics, tell the story of my successful start-up business or focus on marketing, branding and copywriting (plus weaving in some experiences from my time on The Apprentice!) - whatever you need.


My approach is fun, engaging and honest. I believe in sharing values, inspiring people to believe in themselves and being sincere, lively and approachable.


I worked in corporate marketing teams for years so I understand the right tone for business conferences, I pitch to big brands regularly for Fi & Becs and I'm a Mum so I know how to talk to kids or students!


Some people even said nice things about her:


“What a breath of fresh air! Becs kept our students entranced with her energy, anecdotes and detailed knowledge of branding and digital marketing. Her passion for marketing and ability to capture a business’ essence through spot on branding was addictive.”


- Fiona Syson, Programme Leader of Marketing at Edge Hill University



“I really enjoyed Becs' guest lecture on Friday. She was so nice and down to earth and she is a true inspiration. She made me feel excited about finishing my degree and I'm actually looking forward to gaining a graduate scheme if I'm lucky enough. I was quite nervous and was unsure of my future but she made feel at ease and excited for my future now :-) She proved that anything is capable if you put your mind to it!"


- Lisa Newall, Marketing Undergraduate



“A super-engaging speaker with an incredibly inspiring story. Your enthusiasm really rubbed off on me and I didn't sleep much afterwards as my brain was buzzing (with ideas, not the Amaretto). Thoroughly recommended to anyone keen to learn how to make their entrepreneurial dreams happen while remaining down-to-earth and honest."


- Lucy van Biljon, attended Becs' Storytelling Masterclass



So... if you're looking for a refreshing conference speaker or someone to inspire students about business then get in touch!



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