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Product design that is original, creative and commercially excellent.

We do more than just product design - we can help you design great products that your target customer will love.


Fi has over 19 years' experience as a product designer. She has developed collections of products and soft goods for well-known brands such as Samsonite Nursery and Mamas & Papas.


From trend research to concept design and product development or product specifications to send to factories - we quickly understand what you need to do and how to get it done.


We're useful all the way through a project from early stage research to design, development and product manufacture. Lots of our clients also ask us to write their product descriptions and design their packaging too!

We can help make your ideas come alive (not in a freaky horror film type of way). With bespoke fabric print designs and clever product concepts.

If you have a new product that you want to bring to life, we can help. We know from experience that the term 'product design' can seem quite vague (and can mean lots of different things!) so, the type of design we can help you with is:

Computer illustrations of your basic sketches | Bespoke printed fabric designs and print-ready artwork


Technical specifications of your product to send to the factory | Colour combinations of your design


Packaging and swingtag artwork

We specialise in 'soft good' product design, meaning products that are made out of fabrics (rather than metals or plastics).


We love it when we work with a client and finally get to see their product idea in the shops. It makes us feel like proud step-parents!

Contact us to chat about product design
Fi Woodhead | Graphic and Product Designer | Fi and Becs Design and Wording | Halifax | North West England

Fi is our product designer.

Fi is the product design guru within Fi & Becs. From children's accessories to hats, printed fabric designs to dog toys - Fi is creative, quick, inventive and she can essentially read clients' minds.


Fi graduated with a degree in Design for Industry before starting a career in product design during which she designed luggage and soft goods for numerous well-known brands and retailer made-to-order brands including TK Maxx and House of Fraser.


Some of the brands that Fi has worked for in her career as a designer include Mamas & Papas, Samsonite Nursery, Mothercare, Koo-di, Adventure Belt and Purflo.

Download Fi's Portfolio

Some of our product design clients:

Nice words from our clients (huzzah):

"I am so proud of what Fi & Becs have created for us.

Brand name, designs, words - they did it all and it was back to us within days of our first meeting - and it was spot on. It wasn't just about designs though. Fi's common sense, attention to detail, creative thinking and can-do attitude make her one of the best people I have ever worked with."

Barbara Harbinson, Chief Executive of Halifax Opportunites Trust

Some examples of our product design work:

"I cannot recommend Fi & Becs highly enough.

They have captured exactly what my business is about and it has been really minimal effort from me, leaving me loads of time to create! Fi captured what I wanted in the first design for my logo and I was instantly delighted with it!"

Zoe James, Owner of Hello Halfpenny